For a long time, Indian whisky sat outside the global luxury conversation. It dominated in volume but not in reputation. When people spoke about great whisky, the references were fixed and familiar: Scotland, Ireland, the United States. India was rarely included, especially at the premium end. Indri marks a shift in that perception. What stands out to me about Indri is not speed or ambition, but intention. It did not try to imitate Scotch or borrow credibility from established regions. Instead, it leaned into its reality: Indian climate, Indian barley, and a slower, more demanding process. Most whisky produced in…

The Louis Vuitton Repair Workshop is one of the places where I see the true meaning of luxury. It is quiet, precise and fully centred on savoir-faire. Every item that arrives carries a story, and the workshop exists to protect that story with care and craftsmanship. What stays with me is how personal these repairs are. A vintage Keepall that has travelled with someone for decades. A handbag passed down from a mother to her daughter. A wallet that holds memories of daily life. None of these pieces are just products. They are part of someone’s history, and the workshop…

India’s fashion market is going through a major reset. Three forces are shaping this shift: billionaire-led conglomerates building luxury portfolios, Mumbai redefining its retail geography, and Myntra strengthening its position as the country’s digital fashion engine. Together, they reveal how India is preparing for the next decade of fashion growth. Why Conglomerates Are Buying Designer Brands Reliance Industries and the Aditya Birla Group are moving quickly to secure the country’s most influential designer labels. This isn’t a simple investment story. It’s a strategic acquisition of culture, aspiration, and creative authority. Designer brands carry emotional value, heritage, and craftsmanship. They also…